By Gillian Givens.   Health care professionals have an unprecedented ability to prompt change in the patients and families with which they interact. Professionals within the healthcare realm are extremely influential in critical life changing [...]

Thomas J. Fox.   Today in history should be known as “End of Military Leaders Day” as not only is this the 199thanniversary of Napoleon’s exile to Elba (although he did make somewhat of a comeback) it is also the 62nd anniversary [...]

By Alton Parrish.        The rapid growth of the solar power industry over the past decade may have exacerbated the global warming situation it was meant to soothe, simply because most of the energy used to manufacture the millions of [...]

By Gillian Givens. Healthcare improvements in the comprehensive management of victims of sexual violence: The Violence Against Women Reauthorization Act of 2013 In 2009, 52.3 out of every 100,000 women were victims of attempted or forced rape [...]

by Gunter Soydanbay.    Previously, we analyzed the Czech Republic’s new promotional logo, which did not receive a warm welcome. Unfortunately, the campaign failed to convey unique and compelling messages to the three major audiences [...]

  By Anneke Scheepers. We live in a world where there is no shortage of information and the flow of this information seems endless. There is a bombardment of high paced information flow that we devour on our smartphones during tea time [...]

Posted by Lisa Nielsen. By Sarah Mulhern Gross. Cross posted on March 6, 2013 on The Reading Zone Cum hoc non propter hoc. In last week’s NY Daily News, Robert Pondiscio, a former public school teacher and now the executive director [...]

By Marhalt. The world changes, but it does so slowly. But slow changes do add up over time, and sometimes when you wait long enough and look back, you’re stunned at how far you’ve come… The same is true in manipulation: go far back enough, [...]

by Soydanbay. Have you ever left a meeting questioning why you were summoned? What was the goal? What did you try to achieve? Well, I have been to too many meetings where I felt we wasted valuable time and effort. Also, I took part in so [...]

  By Gunter Soydanbay. Recently, I’ve learned that 86% of place branding projects fail. While the research does not explain why, I am willing to bet that one of the major causes of failure is “thinking stereotypically instead of archetypically.” [...]